Barnes & Noble's Guide to Behavioral Microeconomics
- Salman Aslam (Hafiz Team)
- Jan 27, 2023
- 4 min read
Updated: Feb 3, 2023
Behavioral microeconomics is a field of study that combines insights from economics and psychology to understand how individuals make economic decisions. This approach recognizes that people's decisions are often influenced by factors beyond just rational self-interest, such as emotions, social norms, and cognitive biases.
Barnes & Noble offers a wide range of books that provide an in-depth understanding of behavioral microeconomics. Some popular books in this field include "Thinking, Fast and Slow" by Daniel Kahneman, "Nudge: Improving Decisions about Health, Wealth, and Happiness" by Richard Thaler and Cass Sunstein, "Predictably Irrational: The Hidden Forces That Shape Our Decisions" by Dan Ariely, "Misbehaving: The Making of Behavioral Economics" by Richard Thaler and "The Psychology of Economic Decisions" by George Loewenstein. These books explore the ways in which psychological and cognitive factors influence economic decisions and provide a deeper understanding of how individuals make choices in markets and other economic settings.
Additionally, Barnes & Noble may also offer books that focus on specific applications of behavioral microeconomics, such as consumer behavior, labor markets, and public policy. These books can be useful for students, academics, and professionals in fields such as economics, psychology, marketing, and public policy.
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